Carr Marketing Communications is also proficient in the development of a variety of public relations, marketing communications and advertising programs for business-to-consumer clients.

Foremost among these is our experience in the furniture industry, where we helped launch the first-ever business-to-consumer effort for Mill’s Pride, a major supplier of ready-to-assemble kitchen cabinets, vanities and shelving to The Home Depot.

The aggressive public relations strategy and program reached more than 57 million newspaper readers and radio listeners and more than 30 key consumer editors and reporters, from Better Homes & Gardens to Today’s Homeowner. This effort contributed to Mill’s Pride becoming the largest-selling kitchen cabinetry in The Home Depot and expanding its manufacturing capacity to a second site in an adjacent state.

Business-To-Consumer Clients

General Mills
Leica
Mercedes Benz of Buffalo
Mill’s Pride
LocalNet
Stockmohr Company