Carr Marketing Communications has in-depth, award-winning experience in developing and implementing targeted communication programs regarding environmental risk issues.

Our comprehensive programs, which seek to educate and gain an understanding of complex environmental situations, are aimed at key stakeholders such as government officials and elected bodies, local residents, the business community, the media and the regulatory agencies.

We have provided successful strategic counsel, planning and implementation regarding governmental, media and community outreach on environmental issues in New York, New Jersey, Maine, Pennsylvania, Ohio and Virginia. These issues have included:

• Legacy cyanide soil and water contamination affecting residents, tourism and businesses
  
• Legacy PCB contamination along village stream
  
• Industrial arsenic and soil remediation of schoolyard and athletic field
  
• Industrial arsenic and soil remediation of residential properties
  
• Carbon Disulfide spill adjacent to residential area
  
• Legacy PAHs, SVOCs, arsenic contamination in residential properties from former steel mill operations
  
• Mercury cleanup of former plant site now an industrial park and adjacent to nature center
  
• Industrial wastewater discharges
  
• State environmental permitting of retrofitted waste-to-energy plant
  
• First-ever Risk Management Communications Plan replicated nationwide by Fortune 100 company
  
• Investigation of soil vapor intrusion of VOCs, especially TCE, in homes and schools

Carr Environmental Communications Services

• Planning
  
• Communications Audits
  
• Communications Strategy Development
  
• Community Outreach
  
• Governmental Affairs Strategy Development
  
• Stakeholder Audience Research
  
• Reputation Management
  
• Issues Management
  
• Crisis Communications
  
• Media Relations
  
• Media Training
  
• Key Message Development
  
• Public Relations Measurement
  
• Marketing Communications Integration

Environmental Professional Development

The Carr Team has participated in professional seminars hosted by the Public Relations Society of America (PRSA) on such topics as:

• “Conflict Resolution: Building Relationships with Adversarial Publics”
  
• “The Quiet Revolution: Public Participation’s Increasing Role In Our Society”
  
• “Creating and Presenting an Environmental Assessment”
  
• “Influencing Public Attitudes: Direct Communication Strategies”
  
• “In Crisis, In Court, How to Manage High Visibility Litigation”
  
• “Managing Angry Publics: Customers, Neighbors, Employees and Critics”
  
• “Crisis Communications Planning”

We also share our expertise with others in this field. Our professional team has made the following presentations:

• “Effective Environmental Communications: Outreach Mandates and Strategies for Brownfields;” Industry-Environment Conference, Business Council of New York
• “Responsible Communication” at the 11th Annual Southern States Environmental Conference, Biloxi, Miss. hosted by Mississippi State University
• “Strategic Planning and Environmental Communications” at the Industry-Environment Conference, Business Council of New York State

Carr also has participated in the following organizations:

• International Association for Public Participation (IAP2)
• Environmental Business Association of New York State
• Public Relations Society of America (PRSA) - Environmental Section
• Society for Risk Analysis
• The Business Council of New York State, Inc.
• Buffalo Niagara Partnership Brownfields Taskforce

What Environmental Clients Say About Carr

Risk Management Communications Program
Strategic Public Relations/Community Outreach Campaign
Site Manager, Fortune 100 Company

“I thoroughly enjoyed working with your organization. You are a very talented, professional group that has been instrumental in establishing our new improved public image.”

Strategic Public Relations/Community Relations Campaign
Corporate Communications Manager, National Refuse Disposal Company

“You guys continue to do a first rate job for us. I continue to regard Carr Marketing Communications as a model for the kind of relationship we’re working to develop with each of our outside public relations firms.”

Clients in Environmental Communications

3M
American Ref-Fuel
Browning-Ferris Industries
Erie County (NY) Local Emergency Planning Committee
FMC
Hanna Furnace
LTV
National Steel
Steuben Foods